"You should get fitted."
It's advice that gets thrown around constantly in golf circles. And it's not wrong—club fitting can genuinely help your game. But there's nuance that often gets lost.
Should a brand new golfer get fitted for custom clubs? Probably not yet. Should a 25-handicapper who's been playing the same swing for five years get fitted? Absolutely.
Let's break down what fitting actually is, when it makes sense, and how to get the most out of the process.
What a Club Fitting Actually Is
A club fitting is a session where a trained fitter analyzes your swing, measures your ball flight, and recommends equipment specifications tailored to your unique characteristics.
What gets customized:
Shaft flex: How much the shaft bends during your swing. Options typically range from Ladies (L) to Extra Stiff (X), with Regular (R) and Stiff (S) in between.
Shaft weight: Heavier shafts can provide more control; lighter shafts can increase speed. Ranges from 40g to 130g+ depending on club type.
Shaft material: Steel vs. graphite, with various profiles (high launch, low spin, etc.)
Club length: Standard lengths don't fit everyone. Your height, arm length, and posture affect ideal club length.
Lie angle: The angle of the club head relative to the shaft. Incorrect lie angle causes shots to miss left or right even with good swings.
Loft: The angle of the club face, which affects launch and distance. Lofts can be adjusted on many modern clubs.
Grip size: Grips that are too small or too large affect how the club releases through impact.
Club head design: Different heads suit different swing types—forgiveness vs. workability, draw-bias vs. neutral, etc.
Why Fitting Matters (Even for High Handicappers)
There's a misconception that fitting only matters for good players. "I'm not consistent enough to get fitted" is something fitters hear constantly.
Here's the truth: fitting can help golfers at any level.
The Lie Angle Example
If your lie angle is 3 degrees too upright (a common issue for taller players using standard clubs), every iron shot you hit will start left of your target—even with a perfect swing.
You might spend years trying to fix a "pull" that isn't a swing flaw at all. It's an equipment problem that a 30-second measurement can identify.
The Shaft Flex Example
If you're swinging a stiff shaft but your swing speed calls for regular flex, you're fighting the club on every shot. The shaft can't load properly, your timing is off, and shots feel dead.
Switching to the correct flex immediately improves feel and consistency—no swing change required.
The Length Example
Standard club length assumes you're about 5'9" with proportional arms. If you're 6'2" or 5'4", standard clubs force you into uncomfortable posture that creates compensations in your swing.
The point: Fitting removes equipment variables so you can focus on improving your actual swing.
When to Wait: The Case for Patience
All that said, there ARE times when fitting doesn't make sense yet.
If You're Brand New to Golf
When you're just starting, your swing changes dramatically from week to week. Getting fitted when you have no consistent swing means the fitting will be obsolete within months.
Better approach: Start with a basic set (used is fine—more on that in the next article). Take lessons. Develop fundamentals. Once your swing has some consistency—meaning you make decent contact more often than not—then consider fitting.
Timeline: For most beginners, this means 6 months to a year of regular play and/or lessons.
If Your Swing Is Undergoing Major Changes
If you're in the middle of a significant swing overhaul with an instructor—changing your grip, your plane, your tempo—wait until the changes settle in before fitting.
Equipment fit to your OLD swing won't suit your NEW swing. Let the changes become habit first.
If You Can't Commit to the Fitted Specs
A fitting might reveal you need +1" length, 2 degrees upright, and stiff shafts. If you're not going to actually buy clubs with those specs, the fitting is academic exercise.
Don't get fitted just to "see what you need" if you're not ready to act on it.
When You're Ready: The Right Timing
Get fitted when:
You have a reasonably repeatable swing. It doesn't have to be good—just consistent enough that the fitter can see patterns.
You've had at least basic instruction. A lesson or two helps you understand your swing tendencies and gives you something to build on.
You're ready to purchase clubs. Fitting and buying should happen close together.
Your equipment is clearly wrong. If you're 6'4" playing with your grandfather's short clubs, fitting is urgent regardless of skill level.
The sweet spot for most golfers:
You've been playing for a season or two
You've taken a few lessons or done significant self-study
You break 100 consistently (or are close)
You're ready to invest in a set you'll use for years
At this point, fitting provides maximum benefit. You're not changing fundamentally week to week, but you have plenty of room for improvement that proper equipment can support.
What to Expect at a Fitting Session
Before You Arrive
Bring your current clubs. The fitter will want to see what you're playing now as a baseline.
Warm up. Hit balls at the range for 15-20 minutes before your appointment. Fitting a cold swing gives poor data.
Wear golf clothes and shoes. You'll be hitting balls. Dress accordingly.
Know your goals. Are you looking for more distance? Better accuracy? Higher ball flight? Think about what you want from new equipment.
During the Session
Length: 45 minutes to 2+ hours depending on how many clubs you're fitting (driver only vs. full bag).
The process:
Interview: The fitter asks about your game, goals, and current equipment.
Baseline measurement: You hit shots with your current clubs while the fitter gathers data on launch monitor.
Static measurements: Height, wrist-to-floor distance, hand size, etc.
Shaft testing: You hit shots with various shaft options. The fitter analyzes launch, spin, dispersion.
Head testing: You try different club head designs/models.
Dialing in: Once the general specs are identified, fine-tuning begins—small adjustments to length, lie, grip.
Final recommendation: The fitter presents a complete spec sheet for recommended clubs.
The Technology
Modern fittings use launch monitors (the same technology discussed in our simulator articles) to capture:
Ball speed
Launch angle
Spin rate
Carry distance
Shot dispersion
This data removes guesswork. You can see objectively how different configurations perform.
Where to Get Fitted
Big Box Retailers
Examples: Golf Galaxy, PGA Tour Superstore, Dick's Sporting Goods
Pros:
Convenient locations
Free or low-cost fittings
Access to many brands
No pressure to buy
Cons:
Fitter quality varies significantly
Retail environment can feel rushed
May push inventory they need to move
Less specialized expertise
Best for: Casual fittings, testing before a major purchase, budget-conscious golfers
Independent Fitters
Examples: Local golf shops with certified fitters, club-building specialists
Pros:
Often more experienced/passionate fitters
Personal attention
Can fit into any brand or build fully custom
Usually brand-agnostic recommendations
Cons:
May charge fitting fee ($50-$150)
Less selection immediately available
May need to order and wait for clubs
Best for: Serious golfers, those wanting unbiased recommendations, custom builds
OEM Brand Fitting Centers
Examples: Titleist Performance Centers, Callaway Fitting Studios, TaylorMade fitting experiences
Pros:
Deepest expertise in that brand's offerings
Access to every shaft/head option the brand makes
High-quality facilities and fitters
Great if you know you want that brand
Cons:
Only fitting you into THEIR brand
Often require purchase commitment
Can be expensive
Best for: Golfers committed to a specific brand
Premium Fitting Studios
Examples: Club Champion, True Spec Golf, Cool Clubs
Pros:
Best-in-class fitters and technology
Truly brand-agnostic
Access to thousands of shaft/head combinations
Comprehensive, detailed process
High-end experience
Cons:
Expensive (fittings $100-$350+)
Clubs often cost premium over retail
May be overkill for casual golfers
Best for: Serious golfers making significant investments, those wanting the most thorough analysis
Fitting for High Handicappers: Yes, It Still Helps
Let's address this directly because it comes up so often.
"I'm not good enough to benefit from fitting."
This is wrong for several reasons:
Equipment issues are equipment issues regardless of skill. If your lie angle is wrong, it's wrong whether you're a 5-handicap or a 25-handicap.
Higher handicappers often see BIGGER improvements. A low handicapper might gain 3 yards from optimized equipment. A high handicapper might gain 15 yards and dramatically improve consistency.
Forgiveness matters more for high handicappers. Fitting helps identify the most forgiving heads and configurations for YOUR miss patterns.
Confidence matters. Playing equipment you know fits you builds confidence. Confidence improves performance.
What changes for high handicappers:
Focus more on forgiveness and less on "workability"
Shaft flex recommendations may differ from swing speed charts (tempo matters)
Game improvement heads typically outperform players' irons
Consistency improvements matter more than peak performance
My recommendation: If you've been playing with the same swing for a while (even if it's not great) and you're ready to invest in clubs, get fitted. You'll benefit.
What You'll Walk Away With
At the end of a fitting, you should receive:
A complete spec sheet including:
Recommended club heads (brand/model)
Shaft specifications (model, flex, weight)
Length adjustments
Lie angle adjustments
Grip model and size
Any other relevant specs
Performance data showing:
Your baseline numbers
How the recommended specs performed
Comparison to alternatives tested
You should NOT feel pressured to buy immediately. A good fitter will provide specs that you can use to order elsewhere if desired (though fitting fees may not be refunded if you don't purchase).
The Investment Question
Fitted clubs cost more than off-the-rack. How much more depends on:
Fitting fee: $0-$350
Shaft upgrades: $0-$150+ per club
Custom build fees: $0-$50 per club
The clubs themselves: Varies by brand/model
A realistic expectation:
A fitted set of irons might cost $200-$600 more than buying standard specs off the rack. A fitted driver might cost $50-$200 more.
Is it worth it?
If you're going to play these clubs for 5+ years (common for a quality set), the per-round cost of the upgrade is minimal. And if the fitting genuinely helps your game, it's easily justified.
Budget alternative: Get fitted, get your specs, then look for used or prior-year-model clubs in those specs. You get the fitting benefit without the full custom price.
Common Fitting Mistakes
Mistake 1: Fitting When Your Swing Is Changing
Wait until your swing stabilizes. Fitting a moving target wastes money.
Mistake 2: Not Warming Up
Cold muscles produce different swings than warmed-up muscles. Hit balls before your appointment.
Mistake 3: Trying to Impress the Fitter
Swing YOUR swing, not the swing you wish you had. The fitter needs to see your real patterns, including your misses.
Mistake 4: Ignoring Feel
Data matters, but feel matters too. If a shaft "performs" better but feels terrible, you won't hit it well on the course. Trust your senses alongside the numbers.
Mistake 5: Fitting Only the Driver
Drivers are sexy, but you hit irons way more often. If you're only fitting one thing, fit your irons. If you're fitting two things, add wedges. Driver is actually lower priority for most golfers.
The Bottom Line
Club fitting is valuable for golfers at all levels—but timing matters.
If you're brand new: Wait. Take lessons. Develop fundamentals. Start with a basic or used set.
If you have a consistent swing (even a flawed one): Get fitted when you're ready to buy clubs. You'll see genuine benefit.
The ideal path:
Learn to play with basic equipment
Take a lesson or two to understand your swing
Develop enough consistency to have repeatable patterns
Get fitted when you're ready to invest in clubs you'll use for years
Fitting doesn't fix your swing. But it removes equipment variables that might be fighting against your swing. That's worth something—often more than golfers expect.
Next up: Buying Used Clubs: Great Value If You Know What to Look For
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